Welcome to our Blog. Inspiration, updates and industry trends from the team at Landscaping Solutions.
Traditionally, most people see gardening as dominated by the older generation. The digital age however, has seen a new younger generation of gardeners emerge. These gardeners are learning from an entirely untraditional source; the internet and social media.
Social media and the internet are key players when it comes to kick starting trends, with sites like Instagram, Pintrest, Twitter and YouTube offering us inspiration at our finger tips. As a result, a huge network of young horticulturists are using these social media platforms to share the latest gardening tips and tricks or simply to find inspiration.
According to a survey commissioned by the Royal Horticultural Society, 89 per cent of 16 to 24 year olds said they had either a garden or an allotment and grew their own plants and vegetables.
Growing your own food and watching what you eat is a popular trend at the moment, most notably amongst young professionals. Organic food is on the rise and people are more aware than ever that growing your own fruit and vegetables can dramatically reduce our food’s carbon footprint.
In short, attitudes are changing rapidly with many under 35’s now heavily engaged in a range of gardening activities. The last few years have also seen a sharp increase in the number of 16 to 18 year olds wanting to enroll on horticultural courses at college.
The stereotype that gardening can only be enjoyed by the older generation is quickly disappearing and one such person helping to dispel that stereotype is 19 year old YouTuber Huw Richards.
Huw’s YouTube channel HuwsNursery currently has over 20 million views with upwards of 80 thousand subscribers, making it the most successful gardening vlog in the UK.
As a result of his YouTube successes Huw has also appeared on numerous TV gardening programmes and secured a number of sponsorship deals with prominent landscape and gardening related companies.
Another young British YouTuber, 22 year old Jack Shilley features similar content on his Youtube channel. One of his most successful videos entitled “planting raspberries in containers” has racked up more than 95,000 views.
When you look at statistics like this it’s clear the younger generation are getting into gardening in a big way and thankfully there are a growing number of initiatives designed to encourage and nurture this surge of interest.
BALI are a prime example of this, their hugely successful GoLandscape initiative (of which Landscaping Solutions company director Ben West is an ambassador) aims to bring more young people in to the landscaping industry by promoting and developing real life careers.
In addition The Royal Horticultural Society also run several groups and award schemes all aimed at the younger generation.
Increasingly a number of schools and colleges across the UK are also creating gardening spaces and clubs within their grounds, in an effort to embrace the enthusiasm of this new generation of gardeners.